Organizational WHYs

Organizational WHYs

I often get asked the question about the
WHY in for-profit organizations versus not-for-profit organizations. So before I
answer the question, let me just take a little aside. I hate the term
“not-for-profit”‘ I hate the idea that an organization and a group of people are
defining their purpose based on what they’re not. We have to stand for
something, not against things. The reality is “not-for-profit” is a tax
delineation and that’s why we use the term. And not-for-profits absolutely have an idea of profit except it’s defined differently.
In a for-profit organization, profit is defined in money.
In a not-for-profit organization, profit is defined by whatever you’re trying to
accomplish. So for example, if your objective is to rescue kittens out of trees,
then you better be profitable. You better be risking more kittens out of trees
this month then you were last month. Let’s call them “for impact” organizations.
So we have for-profit organizations and we have for impact organizations.
Ok, now back to the question. The WHY is different and, sometimes,
how do we compare the WHYs of for-profit versus for impact organizations –
here’s generally what I’ve seen. For impact organizations are pretty good
at articulating their WHY. Where they’re weak is in their HOWs,
the structures in which they use to advance their cause. I mean definitions, as we’ve just discussed,
is one of them. For profit organizations tend to be really good at HOW
and pretty weak in WHY. In other words, they’re really good at process,
they’re really good at operations, but the sense of higher purpose and higher cause
seems to be lacking. So what both organizations can learn to do is
learn from each other. In other words, for impact organizations can learn to
bolster operations from for-profit, and for-profit could learn a little bit
about working towards a higher cause from for impact organizations.
They should look the same. Remember, it’s the definition, it’s just the
metric that is different. But the organization should feel the same to work there.
In other words, we should feel like we’re part of something bigger than ourselves
and it should be a well-oiled machine, and we should have good metrics
to help us feel like we’re moving the ball down the playing field. Back to the for impact organizations. Because there were poor metrics and
because they do not define themselves as for impact, unfortunately the metric becomes
too much about money and raising money and less about understanding
how far we’re moving the ball down the field with whatever we’re trying to accomplish.
So there we go.

Comments (26)

  1. First on a simon sinek video.
    My life is accomplished

  2. Love your work Simon. But you can do better than a phone video shot in a stairwell. You are allowed to grab a seat and get comfortable while you talk to your audience.

  3. 🙏🙇🏽4’d’ 🍕 👨‍🏫❤️u

  4. Smart point Simon. I shared the same opinion for (Non Profit) NGOs "Non-Governmental organization" . That definition is not promising and never grant any motivation as well. "For Impact" would be more specific and agile.

  5. My hero god bless you

  6. Thank you, Simon. I really like the term "For Impact".

  7. everytime I watch one of your videos I find I rethink my preconceived notions! You're absolutely correct in redefining not for profit to for impact organizations. Every organization has a goal, love these videos, and they are so human! Please, I know your time is probably short, but even these short videos are a great boost in helping get folks thinking in a new paradigm! Post more!

  8. Hey Simon, hope you notice this comment. I'm a follower of your work, great admirer, notified subscriber.
    My question and hopeful advice is this,
    Please continue to create social media content weekly, if not, frequently, about your "Help Others" industry idea. Within businesses, students, workers, and everyone in between. I believe in it, I think there's a substantial need for it. I think millennials especially will follow this idea until it takes off and becomes a reality for the majority.

    You sparked my interest, please continue to focus on this, many others are BOUND to follow this idea with you as a content creator/leader.

    You have a good subscription base on this platform. Spread your communication across the media spectrum. Also, you know the media God , Gary Vaynerchuk, very well. Please consider his method of constant creation.


  9. best mentor ever <3

  10. Simon you are awesome! Crystal clear and heart connected!!! Tks

  11. I dig this guys look

  12. Thanks mate, good explanation.

  13. Love This… One Word Comes to Mind – Balance!

  14. Found your channel today. You are amazing. Your words touch lives. Thank you!

  15. Hello Simon, I wanted some advice on how to articulate my why. My why and yours are pretty close but why I state my why it does not feel authentic. Love your work!

  16. Sir please please please upload more videos nonstop. …. I like your all speeches

  17. Nicely define Simon… Impact Organizations… great way to look forward… that is having more Impact.. well said

  18. cool, Im gonna use this agains my boss next time she tries to bully me about my teams shitty metrics, thanks

  19. Simon,

    First of all, I want to say that I am one of your die hard fans (Not something like pop star fans of course). I know you are a busy man but hopefully you read this. Please post more and more and more videos, I know it sounds weird but it does really help us (Your fans) feel really connected to you… and best of all we could learn the really a lot from you.

    I am a Gen Z, YouTube is our window to the world… we are not get into workforce yet but Gen Z is really committed to their goals I can tell you that because we can finish 1 season of TV Show in one night. What I am trying to say is we learn more by watching. I love reading too, but if there're videos then I prefer watch to learn.

    P.S Hopefully, my dream comes true… One day I WILL walk like a pride successful man, shook your hands and tell you in person that Thank You for all those years of your effort contributing to us (Millennial, Gen Z) to understanding ourselves better. Because of you, we could not just understand other people more, but to be able to contribute to other people more with EMPATHY.

    Love you,
    (die hard fans)

  20. How do you do to tell a toxic environment that you are not happy with the circumstances? I am an average joe guy, but I really understand your message and relate to it. I am a teacher, so my priority has always been about impact on my students, however, I find company politics are getting in the way of my profession because people now consider me a threat. What is your recommendation for dealing with basically a bunch of people who are not at your level or scared of your progression at your craft. How do you address their concerns constructively rather than having them trying to belittle your accomplishments? Any thoughts are welcome, and I will ask at our next meeting what the company mission is (if there is no response I will be gone after my contract is up which I find understandable).

  21. Thank you Simon for your video and thoughts.  I am a big fan of your work and cause.  However, sometimes I believe the Hows and Whats (processes and operations) of for-profit organizations are all about the money/shareholder value and results in a vast majority of people going home everyday UNFULFILLED by their work.  Today, with so many people disengaged from work in for-profit organizations, why should for-impact organizations follow the same bad Hows and Whats of for-profit organizations?   Your EDSO model and people-first LEADERSHIP approach fits more in alignment with for-impact organizations because their "Why" is also generally about helping people/society.  If organizations get Hows and Whats right, more revenues and greater profits will come as a by product of a great place to work.  In addition to a weak Why, most for-profit organizations are NOT great places to work due to MANAGEMENT (customer-first mindset) of their Hows and Whats for greater profits. Yes, for-impact organizations also require money, but because its the required fuel for making a bigger impact. Thank you for allowing me to share my thoughts on the matter.

  22. Have you ever read a book called " I and thou " ?

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