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Julian Marland, Brakeley Asia: Digitalization’s impact on advising NGOs in Asia

Julian Marland, Brakeley Asia: Digitalization’s impact on advising NGOs in Asia


[MUSIC PLAYING] JULIAN MARLAND: Digitalization
is certainly having an impact, obviously, like in every
area of business. In my particular area of
business, which is advising not-for-profits on their
fundraising, in particular, universities and schools, it’s
having an impact, particularly in the area of alumni
relations. I mean, there certainly,
universities and schools are much more able to keep in touch
with their alumni than they used to be. And this is having an effect on
their ability to fundraise in a positive way. In a negative way sometimes
also, their alumni can organize campaigns against their
own universities, which maybe didn’t used to happen
quite as easily. So in a very specific way, those
are some of things that I certainly see happening.

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